Self Publishing Red Flags

May 14th, 2013

Self Publishing Red Flags

Authors: Beware of these self publishing red flags.

Self publishing companies have been in the news recently for a variety of reasons (including lawsuits). Because of this, I thought I would provide my list of “red flags” to look out for when you are dealing with any type of self-publishing companies. If one or more of these occurs, run—don’t walk—far far away!
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Plan Before You Publish

May 10th, 2013

 

It’s REALLY important to plan before you publish a book. All to often, we receive books here at The Cadence Group from authors and publishers who need help with book marketing but don’t have a market-ready book. This is really upsetting when they have thousands of copies in the warehouse. The publishing plan must be in place before the book is ever sent to the printer. This includes thinking things all the way through to the end consumer.
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Small Run Book Printing

May 3rd, 2013

Book Printing – Part Two

Small run book printing (or short run) is becoming more and more common for self-published authors and traditional publishers alike. Why? It’s more cost-effective and it can decrease the financial risk of a large print run. It also gives publishers far more options in regard to making edits and changes.
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