As we head into the holiday season (yes, they are coming!), is your book ready for primetime? Have you dusted off your metadata? Triple checked your book page? Let people know you actually have a book?
The ability to put a book up for pre-order has long separated the “haves” (traditional publishers) vs the “have nots” (indie presses and self-published authors). While many authors may not care, for those with an interest in long lead publicity and pre-pub campaigns, the KDP pre-order function is a huge step in leveling the playing field.
Publishers have long used the pre-order function for print and eBooks. Why not? It increases sales time, helps capture early sales and allows publishers to build momentum towards a book launch. Unfortunately, that’s a feature that has been unavailable to self-published authors and indie presses until now. True, it’s only available at KDP and for eBooks but it still opens big doors. Read the rest of this entry »